Media and Communication Studies: Culture, Collaborative Media, and Creative Industries, Master's programme (Two-Year)

Programme - second cycle - 120/120 credits


Admission requirements

Degree of Bachelor (180 credits) or equivalent in social sciences, humanities, arts or design studies.

General eligibility + the equivalent of English course B in Swedish higher secondary school.


Letter of intent/Experience document 100%.

There are specific instructions regarding eligibility or selection on the next tab on this page, called Selection. Please, make sure that you read the instructions thoroughly!

Deliana_student“Media is an umbrella field that is consistently changing and I believed this could be an opportunity to combine the two subjects that I am the most interested in: the digital and the cultural landscape. I have been right so far.” - Deliana, current student in the two year programme.


The field of media is constantly shifting and in the last decade the changes have been rapid, and a new media landscape has emerged. Digital media of today are characterised by participation and cooperation; media are wholly collaborative, in terms of both production and consumption.
The master’s programme in Media and Communication studies gives you advanced knowledge of digital media through practical approaches in the field. You will work creatively and in an explorative manner with different types of media, while learning to evaluate them from a critical perspective.


Once you have completed your application with your academic credentials and English proficiency, you need to submit a supporting document for selection to the programme.

Deadline to submit the supporting document is February 1:st, 2017. Only submissions using the document form below are accepted.

To complete your application follow the steps below

  1. Create an account and apply to the programme via
  2. Upload your documentation as a pdf on or send via post. You will need to show both a bachelor degree in a relevant field and English proficiency to be considered eligible for the programme. Applicants in their final year, who will receive their diploma before the programme starts, can also apply but must follow specific instructions.
  3. Upload your supporting document online at your account at The supporting document consists of two parts:
  • A brief description of your experiences relating to the field of Media and Communication studies that prepare you for studies in the programme.
  • A Letter of Intent where you describe the purpose and your objectives behind applying to the programme.

Download the document to fill in here

Save your document and upload it to your account on You can also send it via post. See for more information.


What is collaborative media?

Collaborative_mediaThe field of media is constantly shifting. In the last decade the changes have been rapid, and a new media landscape has emerged – forever reshaping not only the consumers but also the creators and distributors of media. Digital media of today is characterised by participation and cooperation; media are wholly collaborative, in terms of both production and consumption – and this is what is meant by the term ‘collaborative media’. 

What will I learn?

The two-year master’s programme in Media and Communication Studies – Culture, Collaborative Media, and Cultural Industries – will equip you with advanced knowledge of digital media. The programme is oriented towards practical approaches to the field. You will work creatively and in an explorative fashion with different types of media while you learn to approach them from a critical perspective.   


During the programme you will develop three primary skill sets: the ability to analyse and strategically approach media and its impact on society; the capability to work with media and communication both methodologically and systematically; the knowledge required to produce media texts, both individually and collaboratively. Compared to bachelor-level degrees, this advanced programme has a clear focus on the development of strategic expertise, a skill crucial for those intending to pursue a professional career in media and communication. During the education, you will furthermore obtain an in-depth knowledge of the workings of the creative industries.

The programme is developed alongside and conducted in collaboration with Media Evolution, a media cluster with over 350 member companies based in Malmö. This facilitates a crossover between the academic and professional worlds and allows you as a student to develop skills in both areas throughout your studies. Throughout the duration of the programme you will get the chance to meet a number of international guest lecturers from universities all across the world, further adding to the global relevance of the programme.

The first and second year

The first year focuses on examining key themes in communication studies. It will also give you a deeper understanding of the creative industries of today and the possibilities with collaborative media. The year ends with the writing of a (one-year, 15 credits) master's thesis. During the second year of the programme, there is the possibility of taking an internship based course. You will furthermore deepen your knowledge in activist, strategic and entrepreneurial approaches to the media, and you will acquire skills in prototyping and visualization. The programme ends with the writing of a second master’s thesis (15 credits).

Malmö University also offers the one-year master's programme Media and Communication Studies: Culture, Collaborative Media and Creative Industries, 60 credits. Read more

The unique pedagogical approach

The programme, which is web-based and full-time, makes education available to students globally and offers a unique blend of distance and campus-based learning. The seminars are compulsory, and you can either attend in Malmö or online. This approach makes it possible for international students to enrol in the programme without having to relocate, leading to a diverse and intercultural student body that increases the opportunities for students to form transnational networks and to benefit from international lecturers.

The programme is hosted on an online platform through which communication between students and lecturers takes place and where student projects are uploaded. As the main theme of the programme is collaborative media, this pedagogical approach leaves room for experimentation, and students are encouraged to use collaborative media during this process.

What can I do with my degree?

After graduating, you will have the qualifications necessary to work in media and communication. The skill set and knowledge you develop during your studies are valuable to the fast-growing creative industries. Companies, government, and organisations are other possible employers as they become increasingly dependent on communication and media in their business. This programme is for those of you who want to take an active role in the development of the media field. It also provides a foundation for further post-graduate studies. 


“The perfect recipe”

Deliana is a 23-year-old student on the two-year master’s programme. She has a bachelor’s in American studies (cultural studies) from the University of Bucharest, Romania. Her passion lies in artistic practises and her future ambition is to work within the creative industries. 

Romanian student Deliana

The master’s programme was Deliana´s first choice, for several reasons. 

“I had wanted to live in Malmö for a period of time and the title of the programme was very appealing to me. Media, collaboration and creativity were key terms that led me to imagine the programme being interdisciplinary and innovative- the perfect recipe,” she explains. 

“Media is an umbrella field that is consistently changing and I believed this could be an opportunity to combine the two subjects that I am the most interested in: the digital and the cultural landscape. I have been right so far,” she says. 

Appreciates Malmö’s eclectic vibe

“I love living in Malmö which has an eclectic vibe due to the multicultural citizens. My first impression of the city is that there are a lot of opportunities for young people to evolve in whatever direction they want to.” 

With a background in a more traditional academic environment, Deliana really enjoys how the university facilities, especially the new building, Niagara and the main library Orkanen, are designed in a way to encourage students to interact with each other. 

Advantages of attending courses both on campus and online

“I like to study on campus because then I can interact with my classmates and professors and feel more motivated. I need the campus atmosphere in order to keep the pace of my studies. But being able to study online is also great. For example, when I went back to Romania for three weeks, I attended the lectures online instead. When I got back to campus I had not missed a thing.”

Networking during the studies opens opportunities

Deliana does volunteer work at a non-profit organisation for refugees in Malmö. She is also working on a case study about an organisation within the creative industries. This she says, puts her in contact with people from the industry and opens the possibility for future collaborations. Deliana is convinced that her studies could open doors for her. 

“I believe it will open a lot of networking possibilities, and also give me the theoretical knowledge that I need for the field.” 

 “I think the way in which independent studying has been created in this programme goes in line with the idea of collaboration and entrepreneurship, encouraging us, the young professionals to take the situation in our hands and make the best out of it. The professors are open to questions, always helpful and the feedback is always constructive, never discouraging”.

“I have accomplished more this year than any other”

Oisín Share is a 29 year old master´s student based in Manchester, UK. He is Irish-Australian and explains that having a dual nationality has been a great advantage in life. 

Oisin Share student“I was fortunate to be able to grow up in both countries. Seeing the world from literally such different perspectives has defined a lot of my perception of our place in the world, especially the notion of ‘European-ness’.” 

In 2009 he received his BA in visual communications from the Institute of Technology in Limerick, in Ireland. When it came to choosing a master´s programme he was first thinking of going in the direction of graphic design, but felt it was not enough of a leap forward from what he had already learned. Oisín felt a connection to Malmö University as he had visited it  some years before and decided to apply. 

Variation of topics and personal growth among the best things 

Well into the programme his mind is clear about the best things about the master’s. 

“There are many things I appreciate with the programme, but overall the variety of topics I am learning about has been fantastic, connected to the high quality of the lectures and professors. My friends, family and peers have remarked on noticeable personal growth, and my immersion within the media world with the knowledge I have been gathering has been enjoyable and highly motivational. All I am talking about these days involves media!”

“For example, I did a media ‘puzzle’ of discussing why some feminist news topics are more favoured by the media than others during one course. This connected me with organisations and peers that really expanded that world for me. Today I am proud to identify myself as a feminist. I would never have this personal development nor connection to the community without the work in that course.” 

Attends online courses alongside with work

As the programme is offered both online and on campus it makes it possible for Oisín to take part in the online programme from Ireland.  

“I work in graphic design as a bid designer. Therefore I have very little spare time between my work and studies, so I feel I have not stopped since the start of term in September. That is a good thing though; it is good to keep busy and I have accomplished more this year than any other.” 

Even though he feels that the online courses are very flexible, he sometimes wishes he could study at campus and be able to interact more with the other students. 

“I am always jealous of the students who get to be in Malmö at the lectures. It would be great to go to a ‘real life’ lecture and meet the other students and staff. I recall once I was wearing the same top as someone in the video lecture, that was a funny 21st century education moment. So now I have made some plans to come to Malmö and visit the campus.”

Wants to work with worthwhile projects

“I would like to use my skills, new knowledge and experience to be involved in worthwhile projects that are making a genuine difference, preferably with a European media angle. For instance, working for a magazine such as Queries, a magazine dedicated to European affairs, such as economy, politics, art etc., that would be ideal.”

An ideal way to learn online

Hannah Lemoine is a one-year master’s programme student living in Copenhagen, Denmark with her two children. After she finished her bachelor’s degree in media and communication at Malmö University, she has been waiting patiently to start the master’s programme and is now among the first group of students.

Danish student Hannah LemoineHannah has already completed two bachelor degrees at Malmö University, one in media and communication studies and one in gender studies. She wanted to extend her studies in the media field and when she heard about the master’s in communication studies, she did not hesitate to apply.

“Except for the practical reasons that the university is just across the Öresund and that the programme is held online, I really like the professors at Malmö University and they are exceptionally good at what they do. That was really a stamp of quality for me, and one of the crucial factors towards applying,” Hannah explains.

“I have studied at different universities through the years but Malmö University is the one I keep coming back to. The professors are quick to respond to students’ questions, they listen to our feedback and really make time to ensure the students excel and progress.” Hannah aims for a career within academia and her next step will be pursuing a doctorate.

Combines working life and student life

In her earlier career she worked as a freelance graphic designer, an illustrator and a web designer.

During the past years she worked as a communication consultant with focus to assure that equality was integrated within a company’s written and image content.

“As of right now, I have been trying to cut down on working so I can focus more on my studies. When I applied online, I was not really considering how great of an asset online classes would be. I have been able to choose between going to classes on campus and attending them online. This gives me the freedom to work when I want to.”

In love with Malmö

Aside from the cost of commuting from Denmark to Sweden, which is a 30 minutes train ride, Hannah loves the southern Swedish city.

“The city has a vibrant atmosphere and I love the diversity among the people living here. One of the things I like most about the programme is the inclusive intersectional perspective that has been constant through the different courses. It feels like the atmosphere from the city is reflected in the programme.”


Syllabus for students admitted autumn 2017

Other semesters:

Programme Code:
HAMKV revision 3
Date of establishment:
17 October 2013
Date of ratification:
14 September 2016
Decision-making body:
Faculty of Culture and Society
Enforcement date:
28 August 2017
Replaces Syllabus ratified:
18 October 2015

Entry requirements

Degree of Bachelor (180 credits) or equivalent in social sciences, humanities, arts or design studies.

General eligibility + the equivalent of English course B in Swedish higher secondary school.


The programme aims to significantly advance the students' scientific knowledge and skills in media and communication studies. The programme is established in the research profile of new media, public spheres and forms of expression.

The programme is designed to provide students with the requisite skills to perform work in media and communication - at companies, government agencies, and organisations that specifically have media and communication as its field of activity, and at companies, government agencies and organisations that depend on media and communications in order to conduct its business. The programme also gives eligibility to further studies in the field.

The programme comprises 120 credits. It is web-based and is taught in English.On completion of the education the student shall have acquired at least 60 credits in the main field media and communication studies.



For programme with start Autumn 2017:
Autumn 2017 - Semester 1
Spring 2018 - Semester 2
Autumn 2018 - Semester 3
Spring 2019 - Semester 4

Learning outcomes

After completing the programme students should be able to:

Knowledge and understanding

1) demonstrate knowledge and understanding of media and communication studies, including both a broad knowledge of the field and significantly deeper knowledge of specific parts of the field as well as deeper insight into current research and development work

2) demonstrate specialised methodological knowledge in media and communication studies

Competence and skills

3) demonstrate the ability to critically and systematically integrate knowledge and to analyse, assess and deal with complex phenomena, issues and situations even with limited information

4) demonstrate the ability to critically, independently and creatively identify and formulate issues and to plan and, using appropriate methods, undertake advanced tasks within predetermined time frames and so contribute to the formation of knowledge as well as the ability to evaluate this work

5) demonstrate the ability verbally and in writing, both nationally and internationally, to report clearly and discuss his or her conclusions and the knowledge and arguments on which they are based in dialogue with different audiences

6) demonstrate the skills required for participation in research and development work or autonomous employment in some other qualified capacity

Judgement and approach

7) demonstrate the ability in media and communication studies to make assessments in relation to relevant disciplinary, social and ethical issues and also to demonstrate awareness of ethical aspects of research and development work

8) demonstrate insight into the possibilities and limitations of research, its role in society and the responsibility of the individual for how it is used

9) demonstrate the ability to identify the personal need for further knowledge and take responsibility for his or her on going learning


Master's Degree (120 credits).
Degree of Master of Arts (120 credits) in Media and Communication Studies.


Further information

Enquiries about the Masters programme in Media and Communication Studies: Culture, Collaborative Media, and Creative Industries should be directed to

If you have questions about admissions, requirements or documentation, please contact the Admissions Office at Malmö University, / +46 40 665 75 00.

 If you need study or career guidence related to the programme, please contact Student and Carreer Advisor Viktoria Brännström (


If you have questions about admissions, requirements or documentation, please contact the Admissions Office at Malmö University, / +46 40 665 75 00. 

The education is provided by the Faculty of Culture and Society at the department School of Arts and Communication.