Interaction Design


Admission requirements

General entry requirements + English B.

For Swedish Upper Secondary Grades merit rating will be calculated according to Områdesbehörighet 6/A6


final grades 66% national university aptitude test 34%


What is interaction design?

Interaction design is an exciting field at the cutting edge of technology innovation. Interaction designers aim to create experiences using products, services and environments that are not just useful and functional, but often expressive and desirable.

Learning interaction design is a matter of building a repertoire of methods, skills and theoretical perspectives. Importantly, you will also develop a sensitivity to the critical role of stakeholders in design, the implications of design in society, and your own sense of interaction aesthetics.

Innovative, considered and well-executed design adds value to products and services. Interaction designers seek to understand the people and situations they are designing for, and, drawing on their mastery of interactive technology and forms of interactivity, design artefacts and experiences to improve situations.

During the programme, we will conduct extensive research, sketch, prototype and test — not just to get the right design, but to get the design right. Designers very often take the role of advocate for the user, and are skilled in mediating complex issues and relationship with stakeholders involved in the design and production process.

Interaction design at Malmö University

Interaction design at Malmö University is not like other digital-design related educations. We set ourselves apart in three main ways:

The design of interaction

We understand interaction design as part of the tradition of design, with a focus on the design of interactivity — not just how an artefact looks or what it does, but how it responds and how it feels to use. Exploring and expressing interactivity requires technical skills. As such, you will have to opportunity to acquire and develop basic programming skills throughout the programme. We teach programming in a way that is relevant for interaction design and that any motivated student can learn. You will prototype interactive experiences across a range of devices and platforms, including for web and mobile.

The products and services interaction designers create are not just software. We have a strong tradition and world-class facilities for working with physical formats, and you will learn techniques such as laser-cutting and 3-D printing. Together with basic electronic skills and a microprocessor, you will be able to develop concepts related to the Internet of Things, wearables and other forms of smart products.

You won’t just make good-looking mock-ups, you'll bring your ideas to life.

Learning Arduino and basic electronics. Photo by Johanne Radford.

Responsible, sensitive design

To design is to make a change in the world; whether the designer intends to or not, their work has wider implications. Our education instils a responsible, sensitive design approach which takes issues of ethics and sustainability seriously, and focuses on design with human values in mind. Moreover, at Malmö University we have a strong tradition in participatory design approaches, designing not just for users but with users and other stakeholders. Interaction design can be done not just for commercial purposes but also to serve and challenge the pressing societal issues of our time.

Location-specific public display prototype for the MEDEA research centre. First year work by Johan Anderson, Ida Hammer Ingerslev,  Johanna Johnson, Linn Nerlund and Daniel Selleby.

Location-specific public display prototype for the MEDEA research centre. First year work by Johan Anderson, Ida Hammer Ingerslev, Johanna Johnson, Linn Nerlund and Daniel Selleby.

Research-based teaching

At Malmö University, you will not only pick up the applied skills of an interaction designer — conducting fieldwork, programming, making mock-ups, creating concept videos, and so on — you will also engage with cutting-edge forms of interactivity and deep, theoretical perspectives on design and interaction. You will develop reflective, critical approaches, understanding not only how to create, but also when and why (or why not). This is particularly important in a technology-related field such as interaction design, where developments happen quickly and practitioners need to be able to make sense of new technologies and shifting practices.

Study abroad, internships and electives

The fifth term is an elective term. That means you can choose to take a course in a completely different topic but you can also choose to immerse yourself in a specialisation of your choice. Alternatively, by choosing to do an internship, you can experience the professional practice of interaction design and gain valuable industry connections. A further alternative is to study abroad, which can be an excellent opportunity to expand your personal and academic horizons.

Degree Project

The programme's sixth and final semester consists of a thesis. You will undertake a major independent project, the content and quality of which is equivalent to the input level for master's degree studies.

This programme leads to a bachelor's degree in Interaction Design.

What kind of career will you be prepared for?

Given the growing prominence of good design, interaction designers find themselves in demand. Governmental agencies also value interaction designers in designing and improving access to public services. With an education in interaction design you may be suited for a number of different roles beyond interaction design, including user experience design, user interface design, service design, digital design, web design and much more.

With a focus on teaching contemporary technologies and methods as well as forward-thinking perspectives from research, you will adapt well to a changing labour market and be well-suited to continue your education through a master’s programme. During your education, you will gain collaborative experience with industry partners as well as your own peers, by working on a variety of different briefs through which you will develop your project management skills.

Our students have gone on to careers in leading companies such as Anima Connected, Arduino Verkstad, BitCraze, Cybercom, Fjord, IBM, IDEO, inUSE, Massive Entertainment, Sony Mobile, TetraPak, Topp, Ustwo and Visma.




Syllabus for students admitted autumn 2021

Programme Code:
TGIDE revision 5
Swedish name:
Date of establishment:
21 November 2016
Date of ratification:
05 June 2019
Decision-making body:
Faculty of Culture and Society
Enforcement date:
31 August 2020
Replaces Syllabus ratified:
28 November 2016

Entry requirements

General entry requirements + English B.


Interaction design focuses on the design of interactive products, services, and environments. Through concept development, prototyping and evaluation, students develop mobile as well as web and application based interactivity. This could be anything from websites to smart clothes, from computer games to interactive environments.

Interaction Designers thus create useful, interactive, utility-oriented design, expressive design for pleasure, as well as critical and aesthetic-oriented design. Interaction design is an area that has emerged in response to the digital properties of the material. The discipline borrows theory and methods from traditional design, informatics, social sciences, humanities and arts.

This three-year interaction design programme has a strong focus on user-centred design of digital artefacts. The education is rooted in the strong Scandinavian design tradition of involving users in the design process. This particular approach is sought-after by design and technology companies worldwide. Students are trained to think critically and to challenge existing technology as a way to creatively reflect on the possibilities for new types of interaction.

After graduation, the student should be well-prepared for professional work in interaction design, or for post-graduate education in the field. In addition to self-employment, work opportunities include interaction design at companies, consultancies or cultural institutions. Potential specialisms encompass web and consumer design, product development, mobile technologies, and usability.

Learning outcomes

Knowledge and understanding
To receive a bachelor's degree in Interaction Design, the student shall:

  • demonstrate knowledge and understanding in the main field of study, including knowledge of the field's disciplinary foundation, understanding of the field's applicable methodologies, specialised study in some aspect of the field, and awareness of current research issues.
Competencies and skills
To receive a bachelor's degree in Interaction Design, the student shall:
  • demonstrate the ability to search for, gather, evaluate and critically interpret relevant information for a formulated problem, as well as the ability to discuss phenomena, issues and situations critically;
  • demonstrate the ability to identify, formulate and solve problems autonomously and to complete tasks within predetermined time frames;
  • demonstrate the ability to present and discuss information, problems and solutions in speech and writing, as well as in dialogue with different audiences; and
  • demonstrate the skills required to work autonomously in their main field of study.
Evaluation and approach
To receive a bachelor's degree in Interaction Design, the student shall:
  • demonstrate the ability to make assessments in their main field of study, informed by relevant disciplinary, social and ethical issues;
  • demonstrate insight into the role of knowledge in society and the responsibility of the individual for how knowledge is used; and
  • demonstrate the ability to identify needs for further knowledge and ongoing learning.


Bachelor's degree.

Degree of Bachelor of Science with a major in Interaction Design.

Other Information

The language of instruction is English.


The education is provided by the Faculty of Culture and Society at the School of Arts and Communication.

Further information

Enquiries about the Interaction Design programme should be directed to

If you have questions about admissions, requirements or documentation, please contact the Admissions Office at Malmö University, / +46 40 665 75 00.

If you need study or career guidance related to the programme, please contact Student and Career Advisor Viktoria Brännström (


30 August 2021 Day-time 100% Malmö Application period for this offer starts 16 October 2020.

Tuition fees

for non-EU students only

First instalment: 142000 SEK
Full tuition Fee: 425000 SEK

31 August 2020 Day-time 100% Malmö Schedule

Tuition fees

for non-EU students only

First instalment: 142000 SEK
Full tuition Fee: 425000 SEK

02 September 2019 Day-time 100% Malmö

Tuition fees

for non-EU students only

First instalment: 160000 SEK
Full tuition Fee: 480000 SEK

03 September 2018 Day-time 100% Malmö

Tuition fees

for non-EU students only

First instalment: 160000 SEK
Full tuition Fee: 480000 SEK